Pinning the same image and changing the Pin title, Pin description or alt text. “The following changes would NOT be considered creation of a Fresh Pin: ![]() It’s not simply going to be enough to bump over an image a few pixels and think you’re going to fool the algorithm. ![]() Remember, it’s not about a new blog or new product (but it can be) - it’s really about having a fresh Pin image.Ī new Pin for any landing pages (like a lead magnet or sales page)Ī new Pin based on an old Pin that’s doing well (just change a few elements like the font or colors)Ī new Pin using different images of the same productĥ) How different do your Pin images have to look? Here are my favorite places to get stock photos for designing Pins:Ĥ) What are some examples of content you can use for fresh Pins? Pro Tip: Lifestyle photos do really well, particularly for products, on Pinterest. Plus, good stock photography is going to make creating fresh Pins so much easier for you. No one wants to use the same old stock photos! Having a good selection of photos to choose from that aligns with your brand look and feel is essential. This is basically how Board Booster functioned and is now something you have to be careful about. We never recommend anything we don’t love and it helps with the coffee fund.)Ī duplicate Pin is essentially the opposite of a fresh Pin - they are a Pin with the same image and URL combination that has already been pinned before (by you or someone else). (This website is reader supported - which means when you purchase we may receive affiliate commissions. Make it easier on yourself with a subscription to Ivory Mix for new monthly stock photos (you can get some photos for free too!). That means more Canva work for you to have lots of templates. TL DR - fresh Pins means a new graphic or video that hasn’t been seen before. So while Pinterest officially came out with the fresh Pins guidelines in early 2020, this shift in best practices had been brewing for quite some time. Pinterest wants relevant, useful, new content for their users to see in their feeds - not the same old viral pins seen over and over. Problem was, this created a user experience that wasn’t in line with Pinterest’s goals. ![]() It was a set-and-forget system that many people found worked well for them to build their Pinterest profiles. Historically, their move towards what we now know as “fresh” Pins started when they essentially put Board Booster out of business.īoard Booster worked by looping your Pins over and over again across different boards and group boards. Pinterest came out with several big changes to its best practices over the last couple of years.
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